Privacy Policy

Last updated: April 1, 2026

1. Introduction

El Linke (“we”, “us”, or “our”) is a marketing company based in Colombia. We are committed to protecting your personal information and your right to privacy in accordance with Colombian Law 1581 of 2012 (Ley de Protección de Datos Personales) and Decree 1377 of 2013.

This Privacy Policy explains how we collect, use, store, and protect information about you when you visit our website, use our services, or interact with us. Please read it carefully.

If you have any questions, you can contact us at: info@ellinke.com

2. Information We Collect

We collect the following categories of personal data:

2.1 Contact Information

• Full name
• Email address
• Phone number (if provided)
• Company name (if applicable)

2.2 Usage and Analytics Data

• IP address and approximate geographic location
• Browser type and version
• Pages visited and time spent on each page
• Referring URLs (how you arrived at our site)
• Device type and operating system
• Interaction data collected via cookies and similar technologies.

3. How We Use Your Information

We use the information we collect for the following purposes:

• To respond to your inquiries and provide our marketing services
• To send you commercial communications, newsletters, or promotional content (only with your prior consent)
• To analyze website traffic and improve the user experience
• To comply with our legal obligations under Colombian law
• To prevent fraud and ensure the security of our platform

We will never sell, rent, or trade your personal data to third parties for their own marketing purposes.

4. Legal Basis for Processing

Under Colombian Law 1581 of 2012, we process your personal data based on:

• Your explicit consent, which you may withdraw at any time
• The performance of a contract or pre-contractual measures
• Compliance with a legal obligation
• Our legitimate interests in operating and improving our business, provided these do not override your rights.

5. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to collect usage and analytics data. Cookies are small text files stored on your device that help us understand how you use our website.

Types of cookies we use:

• Essential cookies — required for the website to function correctly
• Analytics cookies — help us understand visitor behavior (e.g., Google Analytics)
• Preference cookies — remember your settings and choices

You can control or disable cookies through your browser settings. Please note that disabling certain cookies may affect your experience on our site.

6. Sharing Your Information

We may share your personal data with trusted third parties only in the following circumstances:

• Service providers who assist us in operating our website or delivering our services (e.g., hosting providers, email platforms, analytics tools), under strict confidentiality agreements
• Regulatory or government authorities when required by Colombian law or a valid legal order
• In the event of a merger, acquisition, or sale of assets, where personal data may be transferred as part of the business

All third parties we engage with are contractually required to handle your data securely and in compliance with applicable law.

7. Data Retention

We retain your personal data only for as long as necessary to fulfill the purposes outlined in this Policy, or as required by Colombian law. When data is no longer needed, we will securely delete or anonymize it.

• Contact inquiries: up to 2 years after last interaction
• Analytics data: up to 26 months (in line with standard analytics tools)
• Data required for legal compliance: as long as legally required.

8. Your Rights as a Data Subject

Under Colombian Law 1581 of 2012, you have the following rights regarding your personal data:

• Right to Know — to know what personal data we hold about you
• Right to Access — to request a copy of your personal data
• Right to Update — to request correction of inaccurate or incomplete data
• Right to Delete — to request the deletion of your data when it is no longer necessary
• Right to Revoke Consent — to withdraw your consent to processing at any time
• Right to Object — to object to the processing of your data in certain circumstances

To exercise any of these rights, please contact us at info@ellinke.com. We will respond within the timeframes established by Colombian law.

9. Data Security

We implement appropriate technical and organizational measures to protect your personal data against unauthorized access, alteration, disclosure, or destruction. These include:

• Secure data storage and encrypted communications (HTTPS)
• Access controls limiting who can view personal data
• Regular review of our data handling practices

However, no method of transmission over the internet is 100% secure. While we strive to protect your data, we cannot guarantee absolute security.

10. Children’s Privacy

Our services are not directed at individuals under the age of 18. We do not knowingly collect personal data from minors. If we become aware that we have collected data from a child without appropriate consent, we will delete it promptly.

11. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal obligations. When we make significant changes, we will update the “Last updated” date at the top of this page and, where appropriate, notify you by email.

We encourage you to review this Policy periodically to stay informed about how we protect your information.

12. Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or the handling of your personal data, please contact us:

El Linke — Marketing Company
Email: info@ellinke.com
Location: Colombia